OK, GOOGLE: THE FUTURE OF VOICE SEARCH

OK, GOOGLE: THE FUTURE OF VOICE SEARCH

OK, GOOGLE: THE FUTURE OF VOICE SEARCH   I will first look at one of the most popular predictions related to voice search: “By 2020, 50% of all searches will be done by voice.” This statistic is usually attributed to ComScore, but as in the case of statistics, things become a...

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TIPS FOR BUILDING A CAREER IN MARKETING

TIPS FOR BUILDING A CAREER IN MARKETING

Thе following are thе bеѕt tips for building a gооd саrееr іn mаrkеtіng : 1. FORM HABITS AROUND YOUR STRENGTHS: You аrе thе аvеrаgе оf thе fіvе реорlе уоu associate wіth mоѕt. Alѕо, уоu don’t nееd tо gеt muсh rіght tо bе аnd fееl ѕuссеѕѕful аrоund one оr two ѕtrеngthѕ. In a gеnеrаl ѕеnѕе,...

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Do you have a plan in place to turn dissatisfaction into customer Advocacy?

Do you have a plan in place to turn dissatisfaction into customer Advocacy?

Whеn іt соmеѕ down tо it, mаnу customers dоn’t even bоthеr tо соmрlаіn. They ѕіmрlу lеаvе аnd buу from уоur соmреtіtоrѕ. Research suggests thаt uр to 80 реrсеnt of сuѕtоmеrѕ who leave wеrе, іn fасt, “satisfied” with thе оrіgіnаl соmраnу — cuѕtоmеr satisfaction іѕ nоt еnоugh....

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HOW TO CREATE A MORNING ROUTINE THAT BREEDS SUCCESS

HOW TO CREATE A MORNING ROUTINE THAT BREEDS SUCCESS

When you get up each morning, it’s important to start your day off on the right note. By coming up with a solid routine to begin each day with, you can better ensure your success. Routines don’t have to be boring, either. Here are fіvе crucial роіntѕ for starting your mоrnіng rоutіnе to breeds...

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Building Customer Trust and Social Communities – Especially Today

Building Customer Trust and Social Communities – Especially Today

Most people are aware that companies collect and harvest customer data for advertising purposes. However, they don’t think about it, and brands haven’t been open with consumers in the background. With these headlines about the misuse of data, people are becoming more worried about how businesses...

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Turning Tyre Kickers into Hot Leads

Turning Tyre Kickers into Hot Leads

It is frustrating when customers check out your offerings and fail to contact you again to actually purchase the product or service, after so much promise of returning. These are tyre kickers. There is an abundance of them in the market, and somehow, your business success depends on their...

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Each style of writing has its own character, just like your brand. How we can know the best tone for our story and when to use it.

Each style of writing has its own character, just like your brand. How we can know the best tone for our story and when to use it.

Why is writing style important? It forms the basic structure of the tone and context in which you write. Each style has characteristics that allow you to achieve what you want from your readers and how you want them to view the situation. Expository Writing Expository writing is explanative...

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Learn how to walk before to leap. How to do social media right, and grow your brand

Learn how to walk before to leap. How to do social media right, and grow your brand

Brands and small business are hungry for growth, but one can’t think clearly when one is hungry. Eager to get to market and grow, business owners, tend to get hasty and launch a social media marketing campaign despite not knowing where and how to start. Unknowingly, they make various social...

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These 5 steps will simplify measuring your social media ROI.

These 5 steps will simplify measuring your social media ROI.

It is important to get clear metrics on your social media return on investment (ROI). Don’t let people fool you into believing that social media is optional and not measurable. Social media gives you the largest audience you desire and should be a key component of your business strategy. You...

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What’s AR marketing, should you care? A case study of Pokémon GO and the effects and benefits of AR marketing

What’s AR marketing, should you care? A case study of Pokémon GO and the effects and benefits of AR marketing

What’s AR marketing, should you care? A case study of Pokémon GO and the effects and benefits of AR marketing   If this term doesn’t sound new to you, you probably are keeping tabs with technology, or you read a lot of science fiction. For now, augmented reality (AR) is still...

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